Formula 1 has expanded a crowd-tracking project to eight races this season after a trial run at last year's United States Grand Prix in Austin highlighted how many of those attending were more interested in music than motor racing. The data also revealed missed commercial opportunities, with the positioning and size of retail outlets at […]
Formula 1 has expanded a crowd-tracking project to eight races this season after a trial run at last year's United States Grand Prix in Austin highlighted how many of those attending were more interested in music than motor racing. The data also revealed missed commercial opportunities, with the positioning and size of retail outlets at […]
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